Logo animation for SaaS startups
Product demo videos, a landing-page hero loop, and a loading-state animation all need a moving version of the mark you probably only have as an SVG export from Figma right now.
Where SaaS startups actually use this
- Landing-page hero section looping background element
- Opening bumper on a product-demo or launch video
- Loading-state or splash-screen animation reference
Upload your logo (SVG or PNG), pick a style, and get a free watermarked preview in about 1–2 minutes. No account required. If it looks right, the HD pack is a one-time $29 (3 styles) or $49 for the full 12-style brand motion kit.
Frequently asked questions
- Can I export a transparent-background version for a landing page?
- Yes. WebM with alpha channel exports with a transparent background, which is what you'd composite into a landing-page hero section.
- Does this export as Lottie/JSON for use in my product's loading state?
- No. This is a known limitation. The logo templates are rendered by a headless browser to pixels, so there's no vector Lottie file to export afterward. If you need a Lottie loading-state animation specifically, a tool built around vector export (like Lottielab) is the right fit for that one use case. See our honest comparison at /compare/lottielab.
- Can I animate just my SVG icon without the wordmark?
- Yes. Upload the icon-only file if that's what you want animated; the templates work the same regardless of whether the upload includes a wordmark.